Microsoft Go-To-Market

❥ Agency
Rational Interaction

❥ Client
In partnership with Microsoft Azure

❥ Role
Brand
Visual design

Every year businesses that use Microsoft Azure partner with Microsoft under the Go-To-Market program. Microsoft Azure provides marketing support to help these business grow. I was part of Rational's Go-To-Market team that helped create end-to-end marketing campaigns that would bring these businesses' solutions to market and ultimately drive revenue for Microsoft software. Under guidance from the lead designer, I was responsible for the direction of 14 of these businesses campaigns. Each BOM contained a landing page, three email templates, a 3-4 page e-guide, banner ads and/or social mock ups.

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